Best link in bio tools in 2026: Linktree, Liinks, Beacons
Written by Yogesh, Founder of Linkerzz
· · 6 min read
link in bioThe short answer
Linktree is the best known, Beacons is the strongest for selling and brand deals, Liinks builds the most flexible mini-site but has no free plan, and Linkerzz is the simplest, with a custom domain on its one paid plan. Pick by what you need to do, not by the logo.
Linkerzz makes a link-in-bio page builder and is not affiliated with Instagram, TikTok or any other app named here. Facts about other apps were checked on October 12, 2026. Apps change their menus often, so trust the app's own help page if yours looks different.
On this page
If you search for a link in bio tool, you will find dozens. Most do the same basic thing: one page, for your profile, with all your links. The differences are in what is free, what it costs, and what else the tool does for you. This guide compares four, including ours, and says where each is better than the others.
We checked each tool’s own pricing page on 12 October 2026. Prices and plans change often, so look at the live page before you pay.
The short version
- Linktree is the best known and a good default if you want a generous free plan and integrations for email, analytics and ads.
- Beacons is the strongest if you plan to sell, take brand deals or send email.
- Liinks builds the most flexible small website, but it has no free plan.
- Linkerzz is the simplest, and the cheapest of the four if you want a custom domain (Pro). It does not sell products.
Side by side
| Linktree | Liinks | Beacons | Linkerzz | |
|---|---|---|---|---|
| Free plan | Yes, unlimited basic links | No (14-day trial) | Yes | Yes, 7 blocks |
| Paid plans | Starter, Pro, Premium | Starter $5/mo, Pro $12+/mo | Creator, Creator Plus, Creator Max | Pro $5.99/mo or $59.99/yr |
| Custom domain | No, its help center says it does not offer one | Pro | Creator and up | Pro (a subdomain) |
| Selling products | Yes, on Pro with 0% fees (transaction and processing fees may apply) | Not listed | Yes, 9% seller fee on Free, 0% on Creator Plus | No |
| Email list | Mailing list integrations on Pro | Mailing list block | Email sends included, with monthly limits | No |
| Analytics | History grows by plan: 90 days, 365 days, lifetime | Page views and link clicks, per-link, custom dates | Real-time analytics on Free | Free on every plan, more on Pro |
| Branding removed | Pro and Premium | A setting hides the footer, no plan limit stated | Creator Plus and Max | Pro |
Linktree
Linktree is the best-known name, with integrations for email, analytics and ads. Its free plan has unlimited basic links and email and phone sign-ups, but only one featured link. The paid tiers add more:
- Starter: a personalised Linktree, unlimited featured links and analytics for the last 90 days.
- Pro: removes Linktree branding, custom designs, selling with 0% fees (transaction and processing fees may apply), mailing list integrations and 365 days of analytics.
- Premium: link rules and routing, AI integrations, analytics for the whole life of the account, data export, social media scheduling and unlimited Instagram auto-reply messages.
When we checked, the US prices were $6, $12 and $30 a month for Starter, Pro and Premium on annual billing (monthly billing costs more), and prices differ by country (the page showed lower local prices when opened from India). Check the page for what you pay.
Best for: people who want the best-known tool and a generous free plan, and who may use the extras later. Watch out for: the most useful design and branding options sit on Pro or Premium, and Linktree’s help center says you cannot use your own domain.
Liinks
Liinks turns your link in bio into a small website. You can add links, photos, videos, forms, a mailing list block, a file download, folders and tabs. It also syncs your latest Instagram posts, and it has analytics with per-link numbers and custom date ranges.
It has two plans: Starter at $5 a month, and Pro at $12 a month and up. Pro adds custom domains, multiple profiles, links straight to tabs, and custom share previews. There is no free plan. Liinks explains this as a choice not to rely on ads or data, and offers a 14-day free trial. You can build your page before you go live.
Best for: people who want a rich, tabbed mini-site and do not mind paying from day one. Watch out for: there is no free plan, and a custom domain needs Pro.
Beacons
Beacons is the most creator-business focused of the four. Its free plan includes a customisable link in bio, daily-updating media kit, selling digital products with a 9% seller fee, affiliate links, 50 email sends a month, an Instagram auto-reply, and daily AI credits.
The paid plans, with prices on annual billing:
- Creator: $100 a year, which Beacons shows as $8.33 a month ($10 if you pay monthly). It adds a free custom domain and more email sends.
- Creator Plus: $300 a year ($25 a month, or $30 monthly). It drops the seller fee to 0%, and adds courses, memberships and unlimited email.
- Creator Max: $900 a year ($83.30 a month). It adds extras such as a physical NFC card and prioritised support.
Best for: creators who sell products or courses, send email and work with brands. Watch out for: the seller fee on the free plan, and a long list of features that you may not need.
Linkerzz
Linkerzz is the simplest of the four, and the newest. A page is fast and light, built from blocks for links, images, galleries, profile cards, embeds, a WhatsApp chat button, a contact form and, in India, a UPI payment link. You can pick from 36 themes and use a bento or list layout.
- Free: up to 7 blocks, every theme, and analytics (your totals, a daily chart of views and clicks, and your top three links). Free pages show a small Linkerzz badge.
- Pro: $5.99 a month or $59.99 a year. Up to 50 blocks, unlimited embeds, no badge, more analytics (where your visitors come from, every link ranked, comparison to the previous period), email alerts for contact messages, and a custom domain on a subdomain you own, for example
links.yourname.com.
Best for: small businesses, creators and local shops that want a quick, clean page, WhatsApp and a contact form, and a custom domain at a low price. Where it is weaker: it does not host a shop, courses or digital products, has no email marketing, and has no AI tools. It is also new, so it has far fewer integrations and no long track record. The free plan has fewer blocks than Linktree’s unlimited links.
How to choose
Ask what you actually need to do:
- Share a handful of links on a clean page: any of the four will do. Look at the free plans and at the price of a custom domain.
- Sell products or courses: look at Beacons or Linktree first.
- Run a small website with tabs and forms: look at Liinks.
- Take messages on WhatsApp or a form, with your own address, at the lowest price: try Linkerzz.
- Use a custom domain: Liinks Pro, Beacons Creator (and up) and Linkerzz Pro include one. Linktree’s help center says it does not offer one, although another Linktree page lists custom domains under Pro, so confirm before you pay.
Switching is easier than you think
Some tools can import an existing page. Liinks says you can paste your Linktree address and it brings over your links, icons, photo and bio. Linkerzz does not have an import yet, so you copy your links across by hand. Either way, the address in your bio is the only thing that changes when you move.
If you want to try Linkerzz, you can claim your link for free. If you are new to link in bio pages, start with what a link in bio is and how to add one to Instagram and TikTok.
Frequently asked questions
What is the best free link in bio tool?
It depends on what you need. Linktree's free plan has unlimited basic links. Beacons' free plan includes a customisable link in bio, an auto-updating media kit and selling, with a 9% seller fee. Linkerzz's free plan is limited to 7 blocks but includes every theme and analytics. Liinks has no free plan.
Which link in bio tool is cheapest?
Liinks Starter is $5 a month and Linktree Starter is $6 a month on annual billing. Linkerzz Pro is $5.99 a month or $59.99 a year. If you want a custom domain, Linkerzz Pro costs less than Beacons Creator ($10 a month, $100 a year) and Liinks Pro (from $12 a month). Linktree's help center says it does not support custom domains, but another Linktree page lists them under Pro, so check with Linktree before you rely on either.
Which link in bio tool is best for selling products?
Beacons and Linktree are built for selling, with product and checkout features. Linkerzz is not a shop: it has WhatsApp and UPI payment links and a contact form, but it does not host products.
Do I need a link in bio tool?
If you have more than one link to share, yes. Instagram and TikTok limit how many links your profile can hold, and a tool lets you change what people see without changing your profile.
Can I move from Linktree to another tool?
Liinks says you can paste your Linktree address and it brings over your links, icons, photo and bio. Linkerzz does not have an import yet, so you add your links by hand.
Official sources checked
The facts about other apps in this guide come from these pages, checked on October 12, 2026.
